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The Salone del Mobile, is one of the most prestigious events in the world of design and furniture. It typically takes place in April and is held at the Fiera Milano Exhibition Centre in Milan, Italy. The fair showcases the latest trends and innovations in furniture, lighting, and home accessories, featuring exhibitions from renowned designers and brands from around the globe. Attendees can expect to see a wide range of products, from contemporary and modern designs to classic and traditional styles. The fair also includes presentations, talks, and workshops, making it a hub for designers, architects, and design enthusiasts to exchange ideas and insights. The Salone del Mobile is not only a platform for showcasing new products but also a place where the future of design is shaped, with a focus on sustainability, innovation, and creativity. It’s an exciting event that attracts visitors from all over the world, offering a glimpse into the future of design.

Salone del Mobile has attracted a variety of regular participants over the years, including renowned brands and designers. Companies like Kartell, known for its innovative use of plastics, and Moroso, which is celebrated for its high-quality craftsmanship, consistently showcase new collections. Lighting design giant Flos unveils iconic fixtures, while Vitra presents modern furniture designs. Magis offers playful and experimental pieces, and Arper showcases minimalist and timeless creations. These participants contribute to the fair’s reputation as a global hub for design excellence. These are just a few examples of the many design studios, brands, and designers that have become synonymous with the Salone del Mobile, contributing to its reputation as a global hub for design excellence.

Apart from the regular participants, this year’s Salone del Mobile welcomes some new/unique participants, which intrigues our interest. This article will cast its spotlight on these brands.


Colos is a renowned Italian brand specializing in high-quality outdoor furniture. With a legacy spanning over four decades, Colos has established itself as a leader in the industry, known for its exquisite craftsmanship and timeless designs. Each piece of furniture is carefully crafted using premium materials, including teak, aluminum, and synthetic fibers, to ensure durability and style. Colos’ collection features a range of elegant and functional pieces, from dining sets to lounge chairs, all designed to enhance outdoor living spaces with sophistication and comfort. Embodying the essence of Italian design, Colos offers a harmonious blend of aesthetics and functionality, making it a preferred choice for discerning homeowners and designers alike.

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NOOM is a dynamic Ukrainian design studio renowned for its innovative approach to furniture and lighting design. Founded by industrial designer Kateryna Sokolova, NOOM combines artistic vision with meticulous craftsmanship to create striking and functional pieces. Each NOOM design is a testament to creativity and originality, pushing the boundaries of traditional design concepts. The brand’s collection features a range of contemporary furniture and lighting fixtures characterized by clean lines, bold shapes, and high-quality materials. With a focus on modern aesthetics and timeless appeal, NOOM’s designs are a perfect blend of artistry and functionality, adding a touch of sophistication to any interior space. Embracing a philosophy of constant exploration and experimentation, NOOM continues to redefine Ukrainian design on the global stage.

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Kann Design

Kann Design is a French furniture design brand that blends contemporary aesthetics with traditional craftsmanship. Founded in 2010 by designer Houssam Kanaan, the brand has established itself as a leader in modern furniture design, known for its timeless pieces that exude elegance and sophistication. Kann Design’s collection features a range of furniture for the home, including sofas, chairs, tables, and storage units. Each piece is carefully crafted using high-quality materials and techniques, ensuring both durability and style. One of Kann Design’s distinguishing features is its ability to seamlessly blend modern design trends with classic elements, creating furniture that is both stylish and timeless. The brand’s commitment to quality and craftsmanship is evident in every piece, making Kann Design a sought-after choice for those looking to add a touch of sophistication to their living spaces.

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MOGG is an Italian furniture brand founded in 2012, known for its innovative and eclectic approach to contemporary design. Collaborating with a diverse range of designers, MOGG creates furniture and accessories that blend modern aesthetics with traditional craftsmanship. The brand’s collection features a mix of furniture, lighting, and accessories, often using unexpected materials and shapes to create unique and eye-catching pieces. MOGG’s designs are characterized by clean lines, bold colors, and a playful sensibility, making them a popular choice for those looking to add a touch of whimsy to their interiors.

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The House of Lyria

Based in the Tuscan city of Prato, the heart of Italy’s textile industry, Lyria produces original, timeless fabrics unlike any in the region. Founder Riccardo Bruni, the creative force behind Lyria, is an auteur of textiles who merges tradition, experimentation, and emotion to create materials with a wholly unique character. The company is named after a rare, elegantly spiraling conch shell. It symbolizes the freedom of the ocean, a wide-open realm in which to dream and explore. Lyria works with the world’s leading designers and fashion houses throughout Europe, the United States, and Asia. Lyria is now expanding into the world of interiors. Lyria entered the world of interiors in 2021, creating fabrics for use in private residences, yachts, boutique hotels, and other commercial projects by leading architects and interior designers. Collaborate to create customized one-of-a-kind furniture to refresh existing pieces with textiles and welcome all those who share their passion for sustainability, timelessness, and true creativity.

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As we eagerly anticipate the upcoming Salone del Mobile, these brands stand out as ones to watch for their innovative designs, quality craftsmanship, and unique perspectives. From established names pushing the boundaries of creativity to emerging talents making their mark on the design world, the fair promises to be a showcase of inspiration and innovation. Make sure to keep an eye out for these brands as you explore the exhibitions, and prepare to be amazed by the creativity and artistry on display at this year’s Salone del Mobile.

Text // Loi Sze Menn